GLOBAL B2B DEBt COLLECTION CAMPAIGN

A global B2B social campaign developed to support Coface’s debt collection services across multiple markets. The focus was on creating on‑brand campaigns tailored to industry sectors and regions, ensuring strong visual identity and messaging consistency. Working with the in‑house team, social assets were produced to engage mid‑market companies, communicate the value of prompt debt recovery and emphasise the global network behind the service.
Global campaign design for B2B debt‑collection services
Consistent brand execution across sectors (Food & Beverage, Retail, IT, Telecoms, Logistics)
Social media asset creation for multiple languages and regions
Messaging centred on expertise, global reach and timely payment recovery
Visual systems built for adaptation and reuse across markets
FINTECH DIGITAL AWARENESS CAMPAIGN
In collaboration with the Prism Create team, a series of bold social media concepts were developed for a Fintech digital awareness campaign. Moving away from narrative-led content, the focus shifted to high-impact messaging and stripped-back creative designed to drive clicks and grab attention across digital platforms.
The core theme “Others react. We predict.” introduced a confident, competitive tone—positioning the brand as proactive and ahead of the curve. Visuals were sharp, minimal, and adaptable, delivering a clear message: if you’re not predicting threats, you’re already behind.
Concept design for digital awareness campaign
Strong, predictive messaging framework
Bold, minimal creative with standout typography
Humorous elements to capture attention
Adaptable assets for multiple campaign threads
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