QVC - KEY ART DESIGNS & DIGITAL ROLLOUTS
Working directly with QVC (USA), I created multiple key art designs that were rolled out across various digital platforms, including social media, websites, and TV. Each design was bespoke and adapted to align with the branding of each platform while maintaining a fast paced workflow. A/B split testing was incorporated to refine engagement strategies, resulting in high-volume exports tailored to specific brand format requirements.
• Key art design for multi-channel use
• Digital adaptation for social, web, and TV
• Bespoke brand customisation for each platform
• High-volume exports for brand-specific formats
• A/B split testing for optimised engagement
• Digital adaptation for social, web, and TV
• Bespoke brand customisation for each platform
• High-volume exports for brand-specific formats
• A/B split testing for optimised engagement
